Let's end things with Cracker Barrel. Of
course, we know this is a company that's
been
I'm really into Explain it to me because
I'm very confused.
So much chatter online, right? I mean,
everyone's talking about this company
right now. We saw a slide in shares
today and that's after the company
decided to change its logo. So, if
you're familiar with the company, uh
their logo has always featured a man
sitting on a one of those little what do
they call them? A barrel.
Yeah. A rocking chair.
Yeah. A little rocking chair moment.
Shoulder. We're removing that now.
Elbow perched on and that sent the stock
down.
Yeah. So, we're moving on. People were
really attached to this loco.
I don't get it.
I I I'm I'm not to be pedantic, but I
mean, this is somehow become a political
culture war issue, and I honestly do not
understand it. So, explain it to me.
Have you Have you guys been to Cracker
Barrel?
Yes.
Okay. So, you're familiar when you walk
in, you know, by the
I mean, look, if you want to reminisce
about the antibbellum South, it's a
great place to go.
We have a bunch of them uh back in
Virginia. So, I'm definitely very
familiar with the restaurant, but seems
as though people are not really happy
about this shift that they're seeing
here.
Part of it is because the CEO who made
the decision here is a woman. So, that
is fanning some outrage in some circles.
I'm sure online. There's always an
online
in all seriousness. So, it does get to
this idea of just and I mean, you were
pointing out Open Door and of course a
stock that has seemingly rallied for no
real particular reason. And it gets to
the idea of why certain things are
getting bought and sold, not for any
real fundamental reason, but because
they've either become political
footballs either in a good way or in
this case with Cracker Barrel on a bad
way. And just kind of who actually is
driving this trade, right?
Yeah. Well, Michael Halen over at our
Bloomberg intelligence team, he has a
note out that really says, don't read
into this one this stock decline too
much. And the idea that this will affect
the brand in a way that let's say an
Annheiser Bush was affected with what
happened in the last couple of years in
politics there with the ad campaign a
few years ago. It's not going to be like
that.
Yeah. But the volume in today's trade
was four and a half times the
three-month average. So I don't want to
read too much into it, but there's a lot
of people trading it.
It reminds me all that we were seeing
with the retail trading meme stock mania
the most recent weeks. I guess we got to
go.